A Personal Note

Dear friends of Tidløs,
This will be the last season for Tidløs.
Writing these words feels both heavy and full of gratitude. When I started, it was in the middle of Covid. Life felt uncertain. My husband was starting his own company at the same time, shortly after he was diagnosed with stage 4 cancer, and our children were still toddlers.
Looking back, I don’t really know how we did it. Creating this brand has been one of the most exciting, fun, challenging, lonely, and deeply rewarding journeys of my life.
I feel incredibly privileged to have had the chance to follow my dream. To build a product and brand that I not only love myself, but that reflects my values and lifestyle.
Functional underwear that keeps you warm in the colder months, fits into an active, mountain-inspired style, and is made with quality, sustainable materials. Pieces that are timeless, stylish, soft, and comforting. A lifestyle brand I have been proud to stand behind.
Thank you to everyone who has been part of this ride. For wearing my pieces, for cheering me on, for sharing kind words in moments when I needed them most. This last season feels like a celebration, a closing chapter filled with gratitude.
Be sure to stay tuned for more exclusive offers throughout the season as we celebrate this final chapter together!
Warmly,
Sigrid